Voted Least Likely

Do you feel alone in your struggle? Do you feel like you know there is something special in you to give, but you feel stuck? Do you feel like the least likely person to be able to succeed? Ya, me too. The good news? You’re in the right place. Welcome to the Voted Least Likely Podcast. I’m Leah, and I’ll be your host on this messy trip. I am a high school drop out who accidentally became an entrepreneur (aka: a certified ”Failure Expert”). When starting my jewellery business Leah Yard Designs, I struggled to find peers in the industry I could relate to. I felt completely alone and was tired of hearing entrepreneurial stories where everything seemed to ”fall into place” at the right time. Because starting something new? Building a business? It’s messy, heartbreaking, and often embarrassing. After failing over and over, I finally stumbled my way into success. But I’m not here to tell you how to be successful. I started the Voted Least Likely Podcast to share stories of failure, and demystify what it really means to be successful so YOU don’t feel alone. Welcome to the Voted Least Likely Podcast, I hope you didn’t get dressed up for this ;) Website: www.leahyard.com Instagram: https://www.instagram.com/leahyard/ TikTok: https://www.tiktok.com/@leahyard

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Episodes

Wednesday Sep 04, 2024

This week on the Voted Least Likely Podcast I had the absolute pleasure of sitting down with the one and only Brittany Gawley. After watching Brittany speak at an event, I knew she was someone I wanted to connect with. Her warmth, sense of humour, and encouraging energy is rare to find in the entrepreneurial world. Known for her adventurous spirit and contagious energy, Brittany is a powerhouse female founder and thought leader paving the way in strategic marketing, brand development, visual storytelling, and content creation.
She is CEO of Founders Media, partnering with purpose-driven brands to tell stories and maximize impact through strategy, creative development, and content production for nonprofits, foundations, and socially conscious corporations. Prior to her businesses, she earned a Master’s Degree in Education, taught high school history, and played professional hockey in the CWHL.
In this week's episode we discuss how the tragic loss of a family member shifted her perspective at a young age, how she started a photography business (while teaching High School!) and how her ability to "start before she was ready" has lead her to build a wildly successful business.
Website: https://foundersmedia.ca/Follow Brittany on Instagram:
BDC Link: https://www.bdc.ca/en/bdc-capital
Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.comIG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Aug 28, 2024

Slowing down on social media isnt as scary as you think.Consistency is crucial– or so they say.And I do believe this, but Im going to tell you something: social media isn't the best or only place to grow your business.I took an accidental step back from social media a couple of weeks ago. My friend Eliza and I rented a retail space and had a week long pop-up shop. Eliza owns Lavoh, which is a reusable make up cloth, and I own Leah Yard Designs, a demi fine jewellery brand. We collaborated on the space and it was an incredible 7 days.I posted as much as I could on social media, but I didnt spend much time on the apps for that week.It wasnt until the pop-up ended, and I was back into the swing of things that I got back on the social media train. Tune in to hear what I learned.We are back at Granville Island from October 28th - November 3rd. Find details here.
Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.comIG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Aug 21, 2024


RE-AIR: Several years ago I was scrolling on IG and came across an account. Instantly I felt welcomed. In the fashion and beauty space it's a fine line to create inspirational content while fostering community. Dominique Baker is one of those influencers who creates content FOR her audience.
 
Over the last few years I have watched her overcome obstacles with grace, uplift others, and remain open and vulnerable. After being cancelled and viciously attacked online, she not only bounced back, but bounced back STRONGER.
 
Her story is inspiring, and truly a masterclass in resiliency. 
 
I am so honoured to know her, watch her thrive, and share her story on the Voted Least Likely Podcast.
Follow Dominique on IG: @dominique.bakerTikTok: @dominiquebakerofficialYouTube: https://www.youtube.com/channel/UC4XE5PLJZYqMkYaQv0eQlvA
www.styledomination.com
 
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.com
IG: @leahyarddesigns
TikTok @leahyarddesigns
 
 

Wednesday Aug 14, 2024

I honestly can’t believe that this is a topic I am covering. The REJECTION of hustle culture.
I am the person who would grind and grind. And I was the person who would tell others to grind and grind. But after 5 months of dealing with health issues this year– all stemming from burnout, I have had to take a step back and consider the consequences of just "pushing through".
This week on the podcast I am sharing the 5 ways I am REJECTING hustle culture to protect my health. If you've been feeling burnout, this one's for you.
Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.comIG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Aug 07, 2024

As embarrassing as this is to admit, when I launched my brand (Leah Yard Designs), I thought the next step was to WAIT until I got noticed by a big publication (hello, Vogue!)
It's taken many years to fumble my way through the PR landscape and finally land some exciting features. Needless to say, I really wish I met today's guest 10 years ago!
This week I sat down with Jenn Wint of Wint Communications. Not only is Jenn a PR Pro, her approach to getting small businesses noticed is incredibly inspiring since she's driven by authentic connections. I believe Jenn's superpower is celebrating small brands doing big things.
Tune in to learn all about the dos and don'ts of PR, plus how you can start pitching yourself NOW.
About Jenn:
Jenn Wint (she/her) is a writer and public relations specialist passionate about sharing stories that connect people, communities, and local businesses. Jenn is the author of ‘Josie’s Busy Calendar,’ a self-care story for kids and a contributor to MomBabes: A Motherhood Anthology.
She lives in East Vancouver with her husband, son and daughter who support her quest to find her neighbourhood's best chocolate chip cookie.
Website: https://www.wintcommunications.com/Follow Jenn on Instagram @jenn_wint 
Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.comIG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Jul 31, 2024

My Instagram feed has been filled with people vacationing in Europe, touring wineries with friends, and taking weeks off for fabulous summer travel with family. And a lot of these posts are from business owners.
Entrepreneurship is sold to us online as an EASY way to make as much money as you want, with as much FREEDOM as you like.
But like many things online, there's a lot of embellishing at play.
This week I am re-airing the reminder I needed. In case your feed is looking similar to mine, here's a reality check to make you feel less alone-- or at least less fomo.
Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.comIG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Jul 24, 2024

This week got off to a rocky start. And when things get difficult, we tend to fall back on old patterns. Old self-talk. Old belief systems.
It can feel like all the work we've done to improve our lives is erased when things inevitably don't go how we had planned. This week I am re-airing the reminder I needed.
RE-AIR: We’re all influenced by our environments. And if we’re not thoughtful about it, we can end up with habits and views that don’t support our goals. In this episode I'm diving into 3 things I wish I could tell my younger self, staring with something we all need to hear: you are not alone.
Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.comIG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Jul 17, 2024

ANNOUNCEMENT: The Voted Least Likely Podcast has been nominated for "Best Podcast in Vancouver" by the Georgia Straight BOV 2024 Awards! You can vote for the show here.  A huge thank-you to everyone who votes, together we can make others feel less alone on their journey.As business slows in the summer, it's easy to get discouraged. Which makes it even easier to get swayed by what we see on social media. Something that comes up time and time again for me is the lack of CONGRUENCY I see online. I've been needing the reminder that what people say they value, isn't always true. It's easier to post on social media something you stand by, than it is to live it.
RE-AIR: As I have grown my business, my values have changed. Things I thought were important no longer are, and new values have become drivers in my business and life.The thing that has surprised me the most is this: Congruency matters, A LOT.Saying you are one thing and acting the opposite makes me wildly uncomfortable.This week I'm talking all about congruency, what it is, why it matters, and how you may be misrepresenting yourself in ways you didn't realize.
Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.comIG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Jul 10, 2024

ANNOUNCEMENT: The Voted Least Likely Podcast has been nominated for "Best Podcast in Vancouver" by the Georgia Straight BOV 2024 Awards! You can vote for the show here.  A huge thank-you to everyone who votes, together we can make others feel less alone on their journey.
If you've been here for a while, you know I do a fairly robust life/business planning project every year. Part of this project is going through the goals I have for the year, both personal and business. Since we have made it to the half way mark of 2024, I thought I would take you through my Quarterly Planning.This process helps me stay on track, remind myself of my goals, and fuel my motivation. Tune in to hear how to set yourself up for success for the second half of 2024. Thanks for being my accountability buddy:)Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.com
IG: @leahyarddesignsTikTok @leahyarddesigns

Wednesday Jul 03, 2024

A huge thank-you to the Georgia Straight for ranking the "Voted Least Likely" Podcast as the 3rd best podcast in the BOV 2023 Awards! I am so honoured to have this show recognized. Thank-you to everyone who voted, together we can make others feel less alone on their journey.
I've been following Kelsie for the last few years online. I have been so impressed with her ability to consistently show up and authentically share her entrepreneurial journey with her audience. The biggest lesson I've learned from her? Start before you feel ready. Kelsie is the Queen of taking action and she's had massive success because of it.Tune in to hear how she learns by doing, manages the ups and downs of life alongside entrepreneurship, and still shows up for her loyal audience.More about Kelsie:Starting as a freelance social media manager in 2020, Kelsie founded and ran her own social media marketing agency for several years. She has grown a personal following of over 410,000 followers and has collaborated with brands across various niches. As an entrepreneur and marketing expert, she has spoken on stages sharing her journey. She now candidly shares the highs and lows of entrepreneurship on social media, reflecting her authentic life experiences.
Follow Kelsie on TikTok: https://www.tiktok.com/@sociallykelsFollow Kelsie on Instagram: https://www.instagram.com/sociallykelsLearn more about the Basic: https://basicpublichouse.com/Learn more about the Voted Least Likely Podcast here:www.leahyard.comIG: @leahyardTikTok: @leahyard
Our sponsor is our very own jewellery brand: Leah Yard Designs
5% of all profits are donated to the Downtown Eastside Women's Center. Shop the full collection of demi-fine jewellery at: www.leahyarddesigns.com
IG: @leahyarddesignsTikTok @leahyarddesigns

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